I hate to admit defeat, but I really don’t get Snapchat.
I understand how it works.
I just don’t understand how it can work for business.
Snapchat logo
What’s the point of spending time recording something that will ‘disappear’ in 24 hours? It just doesn’t make sense.
Is it not more useful to use Vine, Instagram, Periscope, YouTube?
I know you can store your ‘story’ and re-post it again and again, but what is the point?
I’ve done so much research into this, and nothing so far has convinced me or given me any idea of the benefits.
I’ve never been so stumped by a new ‘app’. I don’t want to be considered as being ‘closed’ to new technologies.
Does anyone have a good reason why business should be using ‘SnapChat’? Can anyone explain it to me? I would love to hear your thoughts.
A Year In Redwood 
I’m with you, Margaret. I just don’t get it at all. And I have enough to be doin’ as it is! I’m putting my energies into the things that bring readers – Google (SEO), FB and Pinterest and, to a lesser extent, Twitter. I just don’t have the time or energy to spread myself any thinner!